{"id":17719,"date":"2025-09-15T16:10:04","date_gmt":"2025-09-15T08:10:04","guid":{"rendered":"https:\/\/eaim.edu.sg\/?p=17719"},"modified":"2025-11-26T23:34:19","modified_gmt":"2025-11-26T15:34:19","slug":"trial-class-international-mba-the-rise-of-the-chinese-consumer-brands","status":"publish","type":"post","link":"https:\/\/eaim.edu.sg\/zh\/trial-class-international-mba-the-rise-of-the-chinese-consumer-brands\/","title":{"rendered":"[Trial Class International MBA] The Rise of the Chinese Consumer Brands"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"17719\" class=\"elementor elementor-17719\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9555a6e e-flex e-con-boxed e-con e-parent\" data-id=\"9555a6e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div 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class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u4e2d\u56fd\u6700\u9177\u7684\u54c1\u724c\u6b63\u5728\u5e2d\u5377\u5168\u7403--\u6211\u4eec\u5c06\u6df1\u5165\u63a2\u8ba8\u4ed6\u4eec\u662f\u5982\u4f55\u505a\u5230\u7684 \u2728<br \/>\u6765\u81ea <strong>\u8336\u5409\u7684\u73b0\u4ee3\u8336\u6587\u5316<\/strong> \u81f3 <strong>Luckin Coffee \u7684\u6280\u672f\u9a71\u52a8\u578b\u6269\u5f20<\/strong>, <strong>Mixue \u7684\u65e0\u4e0e\u4f26\u6bd4\u7684\u4ef7\u503c<\/strong>, <strong>Hey Tea \u7684\u9ad8\u7aef\u751f\u6d3b\u65b9\u5f0f\u5438\u5f15\u529b<\/strong>, \u548c <strong>\u6d41\u884c\u5e02\u573a\u7684\u8bbe\u8ba1\u5e08\u73a9\u5177\u73b0\u8c61<\/strong>, 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elementor-widget elementor-widget-button\" data-id=\"b17e43d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forms.cloud.microsoft\/r\/VVEL3Z1Bfr\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u786e\u4fdd\u60a8\u7684\u63d2\u69fd\u5b89\u5168<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>China\u2019s coolest brands are taking over the world \u2014 and we\u2019re diving deep into how they did it \u2728From Chagee\u2019s modern tea culture to Luckin Coffee\u2019s tech-driven expansion, Mixue\u2019s unbeatable value, Hey Tea\u2019s premium lifestyle appeal, and Pop Mart\u2019s designer-toy phenomenon, these brands are reshaping global consumer trends and rewriting what it means to win [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":18222,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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